bra

Ladies: why carry a purse around when you’re wearing a perfectly good bra? I’ve seen women pull cell phones, cash, cards, and more out of their bra while out at bars and clubs. It’s never been my thing – it’s too uncomfortable – but I can see the appeal. So can JoeyBra. Their Kickstarter campaign has already blown past its fundraising goal.

JoeyBra proposes a simple design: just a bra with pockets on the sides. The pockets are designed in such a way that your cards and anything you want to stuff in there won’t poke at you. It works in theory, but I think you’d have to wear a very specific kind of shirt to pay for your drink without having to take your shirt off to get to your money. Hmm.

Watch a video of the bra in action after the break.

[click to continue…]


This pony-beaded Poke Ball bra is handmade to order. Like a cabbie with a beaded seat cushion, it’s super effective for massaging boobs during a long day of training.

Product Page ($45 via Buzzfeed)


Redditor datcallipygous called this glow-in-the-dark Pac-Man bra the “coolest” bra she will ever own—and you can own it too if you hit the link below.

Product Page ($29.99 via Reddit)

DC Comics partnered with Japanese designer aimerfeel for their We Love Hero collection, and the result is lots of adorable and sexy underwear and loungewear with nostalgic designs and colors. The line features Golden Age versions of Batman, Superman, Batgirl, and Robin. I like that all designs are available for both sexes. Guys can get pink Batgirl boxer briefs if they feel so inclined. The cuts are comfortable, too. Underoos and hipsters are so much better than only offering thongs, and it doesn’t happen often.

Peruse an entire gallery of superhero underwear after the break.

[click to continue…]


Your boobs will like this hand-painted Facebook bra—but be warned. The shape, feel and look of the bra can change at a moments notice. Your boobs will be angry, but they’ll get over it.

Product Page ($23 via I Heart Chaos)


If you are brave enough to pit one boob against the other, by all means buy this hand-painted Angry Birds bra. Don’t say we didn’t warn you when your left boob uses all of the underwire to construct an elaborate shelter.

Product Page ($35 via So Geek Chic)

Click To Enlarge

We’ve covered the Pokebra in the past, but now you can bear witness to it in action.

Glorious, glorious action.

(DIS via SnakeLinkSonic)

Put Wonder Woman to work with this bra, where her powers will be used to lift and support your breasts while using her super strength to eliminate boob spread. However,  even as much as you may want it, the bra will not give you speed, agility or the ability to fly.

Product Page: (£14, or about $22)

magic-massage-bra

Under the list of features, the product page for this magic massage bra only lists one word: “sexy.” However, they also claim it can do everything from increasing your bust size to promoting better sleep.

Make breast more healthy: Pangao breast enhancer effectively make breast up, dredge breast glands, eliminate blood stasis and effectively prevent women from breast diseases and flaccid, also can move fat and make a well-shaped figure. If use it often, you can have a sound sleep, immunity from disease and better internal secretion.

Um…what? All I know is that this thing rubs boobs. I doubt women would find that as exciting as guys would find massage pants, but hey—don’t knock it until you’ve tried it.

Product Page (Pricing Available Upon Request)

I will certainly not be the one to make any comments about Superman’s choice of undergarments. To each his own, particularly if it is the man of steel.

Product Page ($18)